Lisa H. Thomas
BS Appalachian State University
M.T (ASCP) Bowman Gray School of Medicine
MBA London Business School
Sloan Fellow, Economics
I started my career as a scientist and then moved into the business side of science, i.e. marketing for medical technology companies. During a 17 year stint working in England, I decided to leave corporate life and founded my own business, a marketing, research and consulting practice. This experience led other people to ask for my help in setting up companies and I went on to assist in the foundation of four other businesses.
In 1999, I decided it would be ‘fun’ to get my MBA and opted for the LBS Sloan Fellowship program in General Management. My specialities were in marketing and economics and I wrote my thesis on the Commercialization of Genetically Modified Food (which I’m against, by the way!)
Since then, I worked on a VC funded start up (which was soul-destroying) and then assisted a group of disabled people in setting up a business in the UK, which was very rewarding.
In 2002, I returned to America, primarily to be with family, made Sonoma County my home and Real Estate Consultancy my profession. I felt that this would be a great way to utilize my marketing, economics, negotiation and financial skills while helping people do something very personal (as opposed to raising money for bankers). From the very first transaction, I knew that it was something I would enjoy and be good at.
Since then, I have become well known in the industry as a listing agent for luxury homes and country property. I’ve even incorporated my personal passion for horses into my business, with a particular focus on horse property! Horse property only makes up about 50% of my business however, so I have time to represent all kinds of people at all price points.
As one of the county’s top selling professionals, I utilize a number of professional practices which ensure that I am always one step ahead of the market. Lastly, as so many of my projects are of higher than average value, I am able to limit my activities to serving a small number of Buyers at a time, to allow me to focus on their targeted segment of the market and to ensure that I can deliver the best possible service.
So here are the specific things which I think set me apart, as you move to consider whom to hire as your agent:
Market Analysis: Pacific Union has the best, most up to date information on our market and can uniquely put it in perspective of the wider North Bay region. Our local market follows certain trends set in the Bay Area and it’s important to understand these. I take the time to analyze local, regional and national trends to help advise my clients and ensure that they don’t overpay for or undersell their properties.
Broker Networking: I attend 3 or 4 meetings every week in different marketplaces to find new listings, not yet on the market, for my clients. This puts me in contact with about 300-400 other agents weekly. Whenever they have a listing which might match your needs, I can make a personal connection with that agent, often insuring that you will be the very first to see the property, sometimes before it’s officially on the market. I am a member of Marketing Masters, an invitation-only group of 20 of the top selling agents in Sonoma County, co-founder of the Luxury Market Agent Network (those of us who sell at the $2 million + price points) and a member of both the CA and North Bay Association of REALTORS®. Previously with Coldwell Banker, I was always in the top 1-2% nationally (out of 46,000 agents).
Tough Negotiator: I have years of experience and quite a lot of professional training on this. My track record is strong, both on getting top dollar for my sellers and in acquiring property for less than list price for my buyers. As one of my clients once said ‘I’m sure glad she was sitting on MY side of the table!’
Good Communications and Transaction Management: Once we’ve found your perfect home, I will bring all my expertise to bear in ensuring that we fully understand the property and it’s condition, and that all your interests are protected in the transaction.
SRES®, Specialization in Seniors: this may seem odd, but the National Association of REALTORS® has recognized that there are special skills involved in representing people as they move into the senior years. Many people are downsizing or simplifying their lives; others are taking their nest eggs and investing in real estate; still more are purchasing second homes here in the Wine Country. In addition to the housing issues, there are important estate planning, tax and lifestyle issues to consider. While I’m not a lawyer or a tax professional, I do have special training enabling me to counsel people through this time of transition.